Autumn Vaccinations
TVC

Our brief was to promote Vets4Pets’ £29 vaccination offer, increase awareness around the importance of vaccinating pets and encourage pet owners into the Vets4Pets surgeries.

The advert embodied Vets4Pets’ ethos of putting pets and their welfare first and we knew the idea of being your pet’s hero would engage pet owners on a real, emotional level as so many owners regard their pet as a member of the family.

SEO NAME

We wanted to put the idea of protecting the family pet at the centre of this campaign, to show our audience that protecting their pets from diseases makes you their hero.

SEO NAME

To reach a large audience we produced a national TV advert, which centred around a young boy being his dog’s superhero by bringing him into a Vets4Pets practice for vaccinations.

SEO NAME

We supported the commercial with a campaign roll-out including press ads, social media posts and point-of-sale materials.

SEO NAME

The creative was reinforced by real vets from Vets4Pets who explained the importance of regular vaccinations in the advert.